Google’s December 2025 Core UpdateWhat It Means for Whitby & Durham Region Business Owners If you have noticed changes in your website traffic or Google rankings this month, you are not alone. Google rolled out its December 2025 Core Update on December 11, and it is normal for businesses across Whitby and the Durham Region to see movement during this time.The most important thing to know right away is this: a core update does not mean your website has been penalized. These updates ...

As we wrap up 2025, it’s the perfect time to look back at what worked for Whitby and Durham Region businesses in digital marketing this year. From SEO breakthroughs to creative social media campaigns, these examples can inspire your own strategy for 2026.1. Google Business Profile OptimizationBusinesses that actively managed their Google Business Profiles saw some of the strongest results in 2025. Regular updates signalled to Google that these listings were active, accurate, and relevant, w...

The holiday season is one of the busiest and most profitable times of year for Whitby and Durham Region small businesses. Whether you’re a retailer in downtown Whitby, a service provider in Oshawa, or a restaurant in Ajax, having a strong online presence during November and December can make all the difference.But competition is fierce. Shoppers are searching online for local deals, comparing businesses, and making buying decisions before they even walk through your door. To stand out, you ...